Open Benchmarks

Having an idea of how other SaaS companies are doing is a constant question founders ask. With over 800 startups using Baremetrics, we’ve put together live benchmarks to help.

Cohort Analysis

Metrics grouped by average revenue per user.

Lower Quartile
$12,500
Median MRR
$40,500
Upper Quartile
$164,300
Quick Ratio
0.8
Lifetime value
$97
User Churn
6.4%
Revenue Churn
7.5%
Revenue Growth
5.0%

Pricing Models

What numbers are working the best.

  1. $99/mo
  2. $10/mo
  3. $100/mo
  4. $49/mo
  5. $50/mo
  6. $500/mo
  7. $20/mo
  8. $1/mo
  9. $29/mo
  10. $1,000/mo
  1. $120/yr
  2. $300/yr
  3. $99/yr
  4. $240/yr
  5. $600/yr
  6. $1,200/yr
  7. $180/yr
  8. $3,000/yr
  9. $5,000/yr
  10. $1,188/yr
Have free plan
35
Round the dollar
72
End with a 9
17
Average plans
13

10% Lost Every Month

Where and why charges are failing.

Failing Cards

Failing Reasons

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